November 2007

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Hi, thanks for dropping by. If you are interested in a lively community around mobile casual games why not register to play, score and make friends. Please go to http://www.playyoo.com/common/registration.html

It’s some data about the business. It would be nice if mmetrics would share their data but then it’s their only source of revenue I think. But then there still is Mobref. So with triangulation and magic you might be able to get to some point.

AdMob Metrics: “We hope that this data snapshot will provide insight into trends in the ecosystem. Here are a few interesting bits from the data:

- Dramatic growth in UK ads served
- The more than doubled share in the US in October.
- SonyEricsson and Samsung gained share in the AdMob network in the UK”

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We have something in the works that will enable all casual gamers to be game creators at the same time.

Some might call it the of game creation as amateurs ( ) flock in. They don’t need to have , they don’t even have to know to code (or using our free extension for getting the proper code). All they need is a webbrowser. The rest will be done by our Flex-based application. Once you created a game you can test it on an emulator.

Our is in internal beta right now and we here at Playyoo ( ) already spent a considerable amount of time creating free mobile games. It’s addictive I tell you. And it cured my early signs of a nearing cold ;-) - it’s really an attention lure.

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Let's roll

Hey Samir, we like this one, do you have another one in the making. With the next software update it’ll be online. Since we are getting ready for the launch it may take some time to be public - say around Mid-December.Anybody else is posting about crafting a for the ?

My first Flash Lite game for Playyoo contest « SAMIR: “I have created a little game in 2 for Playyoo, which I will be uploading to Playyoo in a day or two. Its a simple game where the player need s to hit a ball to put it in the golf hole. Each time diiferent slope will make it difficult to get a successful hit (I my self never crossed a score beyond 3!).

Heya, a second game.

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Getting better

each day. I promise I will. And one day I create my own games (with our Games Creator) with different images.

I spent yesterday’s evening with one of the preview games. Before doing that I installed Operamini on my N95.I was surprised to get that screen (see below). But our tech division helped me understand it. It’s an Opera issue, the browser doesn’t know about the capabilities of the device. Anyway if you continue with the Playyoo button everything works fine. I recommend clicking that Link-Button anyway - even if you are unsure about having a Flash Lite enabled handset.

Screenshot0002

In terms of playing I wasn’t that successful form the start. But improved over time. Still got this bye bye screen. I’m not so much into that kind of imagery but still find it funny. Will try it tonight again.

Screenshot0013

Did I mention that all games on Playyoo will be free as in beer.

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So, just who exactly is playing A Cat’s Life? Well, according to a recent study by the Casual Games Association, those who play “simpler games involving shiny gems or lines of colored balls” are equally split among the species — that’s 50-50. The report found that women buy more casual games, but men are just as likely to play them.

“Everyone always thought that casual games were something that only appeal to women,” said Jessica Tams, managing director of the association. “We knew these guys were playing these games, but the hardcore gamer who is playing Halo with his buddies isn’t going to brag that he just beat the next level of Zuma.”

Much to the dismay of machismo, interactive entertainment is unconditional. In other words, task a human with a compelling on-screen objective, and they’ll oblige.

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